My name is Ashton Grover and I am a UX Designer with a passion for innovation
Created a core product to track and visualize data coming from Amazon. Which allowed our brand managers to make more informed decisions. Worked with key stake holders to define the features. Created and executed the launch plan for the software, planned and designed each page and feature.
Designed visuals for product packaging, website images, social media campaigns, instruction manuals, print material, etc.
Lead the design of the company’s core product offering, working closely with product managers and users to improve internal software. Using qualitative and quantitative data to elevate usability and design to make a superior product.
Lead the design of the company’s website, creation of brand and design style guides, and used data to increase site traction and conversion rate. Regularly meet with the CEO, development teams, marketing teams and sales teams to collaborate and report progress.
Worked as a UX designer on a team charged with rebranding and updating the company website. Gathered user research, created user profiles and user flows, built high and low fidelity mockups, and used analytical data to evaluate the design.
Graduated from Utah State with a Bachelor's degree in Outdoor Product Design and Development, with an emphasis on designing outdoor clothing and gear.